Update for SwimMark Clubs – April 2020

During a previous Swim England Club Management Group meeting, a decision was made to complete an update following each quarterly meeting (March, June, September and December).


The following is the latest update:

SwimMark Updates

SwimMark Essential – some minor changes have recently been made to SwimMark Essential as follows:

  • Element 1 – The ‘Status’ column has been removed from the template due to this element no longer being part of the SwimMark Essential Health Check.
  • Element 5 – We have included the following text into the element description: “in line with Regional Management Board requirements’
  • Element 7 – We have included two changes i.e. A Welfare Officer is not applicable to a Masters/Adults only club and an extra statement has been added to the template as follows: “All information submitted as SwimMark evidence is a true and accurate record to the best of the clubs knowledge”.
  • Element 14 – We now only request Safeguarding information and Time to Listen Evidence for the Welfare Officer.
  • Element 16 – Proof of safeguarding has now been removed from this element description. This information will be captured by the Coaching and Teaching Register report in Element 14.


Element 13

A reminder that following the launch of the Coaching and Teaching Register, SwimMark clubs must only use information for the Regional i.e. we will only accept information submitted as evidence in the PDF format. Please see SwimMark examples for guidance.

  • The ‘Common Questions and Answers’ sheet on the website will prove useful if any information is missing from the register.
  • Information for remaining club personnel should be added to the current Swim England template (or clubs own document).


General Updates

  • COVID-19 FAQs – Swim England and the Institute of Swimming have produced a range of useful FAQs to support clubs and members during these unprecedented times. Please click here for FAQs.
  • UK Coaching – while the spread of COVID-19 is continuring to prove a major challenge for our workforce, UK Coaching has a wealth of information to help support your coaches to gather knowledge and continue to develop their skills.
    • UK Coaching are also currently delivering their safeguarding training online, please click here to locate available courses. Alternatively SENW are organising online courses, please click here for courses available.
  • Swim England Safeguarding Training – set to launch on 6th April 2020, the new Safeguardin CPD has been developed by our National Child Safeguarding Team, Swim England Qualifications and the Educator Training team. Please click here for additional information.
  • Easyfundraising – Ensure that your club is signed up to easyfundraising to generate funding through everyday online shopping. To date £380,000 has been generated by circa 950 aquatics clubs. To sign up click here.
  • Club Matters – Clubs and organisations across the country are experiencing lots of challenges at present and Club Matters have therefore produced some tips tools and ideas to help clubs over the forthcoming months. Click here for more information.




General Club Benefits

  • Access to a development tool for club improvement including the production of a Club Development Plan
  • Identification of workforce training needs to improve club operation in relation to enhanced quality of coaching/teaching delivery and the running of the clubs (e.g. committee roles).
  • Develop effective club management structures and processes with clearly identified roles and responsibilities.
  • Access to a range of Swim England templates and policies, which increases best practice and improve all areas of the club.
  • Greater number of appropriately qualified volunteers, who are safe to work with children, young people and all volunteers, with defined role descriptions.


Financial Benefits

  • £500 from the region to be spent on workforce development
  • £100 IoS vouchers towards courses and CPD costs per annum (12 month duration to use the vouchers). Click here to visit the IoS courses website.
  • 5% discount on Swim England Awards and discounts at Swim England Club Conferences and events.
  • County Association Grants/Bursaries – Swim England North West Club Investment Fund
  • Some pool providers offer a discount to SwimMark clubs. The Swim England National Club Survey finding (2015) indicate that the average pool hire rates of £18.60 per lane versus average of £15.48 (17% less) for SwimMark accredited clubs. This provides a saving of sum £3000 per annum.
  • Accreditation can help with eligibility towards sport specific funding pots (e.g. County Sports Partnerships/Sport England Small Grants Fund).


SwimMark FAQs

Here at the North West Regional Office we get asked a variety of questions to do with the SwimMark accreditation. We have compiled answers to the most frequently asked.

Should you need anything else, please don’t hesitate to get in touch.



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